Q & A for a Good Social Media Strategy

Here's some great questions to ask yourself or company when setting up a Social Media strategy:

Who do you want to talk to?

How will you engage them?

How will you market your messages?

Where do you find people to listen?

Do you know what people are saying in the target market you are in?

What do you do to help customers become part of the process? Is there something you could do or say that would entice a customer to work with you in conveying the message?

What is your value-message? Is it worthy of engagement?

What are your goals for the Social Media plan?

Can you build a stronger relationship with your client through Social Media?

AND, probably some of the most important things to consider: Are you able and willing to maintain consistency, maintain postings regularly? If not, don't attempt a program unless you want it to be short lived. Also consider that Social Media should become a part of the overall marketing and communication programs for your company.

If you haven't consider these things, be sure you do! Hire someone to give you guidance if your not sure how to set things up and to develop a strategy a plan for your company. You could also hire a company to do your postings and manage the programs for you as well. Many companies decide to do this in an effort to become consistent.

LuCorp Marketing provides both marketing strategies and Social Media Management for small to mid-sized companies. Contact us today for a quotation on your Social Media needs.